Facebook 201: Improving your Marketing Strategy February 15, 2011

Gone are the days when an ad in the Yellow Pages was your most effective marketing strategy. Today people go out of their way to avoid ads. You need to speak directly to your customers where they want to spend their time and where they want to learn about products.

You will learn how to apply sound marketing strategies to today’s technology. We’ll walk you step-by-step through building a page, posting content to it, and evaluating its effectiveness. After this two-hour seminar, you’ll leave ready to develop your own Facebook page and with an understanding of how to market through it.

Learn how to:

* Build a Facebook page.
* Build a fan base. The first 100 fans are often the more difficult to get. We’ll give you tips on getting started.
* Develop and distribute content through Facebook.
* Evaluate the quality of your content. Is it pulling people into your sales cycle

Official Website: http://facebook201.eventbrite.com/