New Media in PR November 5, 2008

This workshop provides you with the practical information and advice you need to use new media to enhance the overall success of your communications programmes. Topics include:

* The social media ecosystem explained
* Where social media fits in the business world
* Trust, transparency and authenticity: Drivers for enhancing reputation and corporate responsibility
* Monitoring the blogosphere and social networks for your clients and your organisation
* Leveraging the seismic shifts in behaviours and trust.

Official Website: http://www.prii.ie/show_workshop.aspx?id=24