The Social Media Masterclass July 20, 2011

The Islington Chamber of Commerce
Presents
The Social Media Masterclass
July 20th, Jury’s Inn Islington, 60 Pentonville Road, London, N1 9LA 2-6pm
Members of the ICoC and Camden Business Network £12.50 – Guest/Non-members £22.50
Book online: http://socialmediajurys.eventbrite.com/
For more information email admin@islingtonchamber.org.uk or Follow us on twitter @islchamber @camdenbiznetwrk
Send Cheque made payable to Islington Chamber of Commerce to 222 Upper Street, N1 1XR by July 13th 2011
Social Media networking is now firmly established as a legitimate part of the business marketing mix, but there are still too many business owners who do not understand how it works and why they should use it for their businesses. This series of workshops and networking events will give business owners the opportunity to find out how to use all the social media portals to improve their online presence and internet brand position.
Areas covered:
Linked In Profiles: How to use your LinkedIn profile to improve your personal brand
Twitter: Using tweets to promote your business products and services
Facebook: Building a fanbase and interacting with current and potential clients
YouTube: How video podcasts can help to boost business sales
Wordpress/Blogger: Using your blog as an alternative or an addition to your business website
The workshops will be fun, interactive and informative.
Delegates should come with real like questions and queries on the issues they face with their online marketing mix.
Facilitators:
Iain Scott is Managing Director of London based web design and digital marketing agency, Base Creative. At Base Creative, Iain heads up marketing and business management while acting as advisor to a select few clients on all matters related to online marketing.
He specialises in Search Engine Optimisation and web marketing, both in terms of how to attract people to a website and convert visitors into paying customers.
He is in his 8th year of business and has over 10 years experience in the industry.
Iain has spoken at seminars for Business Link, the Islington Chamber of Commerce, has lectured for Independent Seminars, and manages interactive online marketing workshops under the banner Sandbox Seminars.

Official Website: http://islingtonchamber.org.uk/events/